“Passage” is Solange’s first film since 2019’s captivating When I Get Home, and the medium is clearly one of her strengths. “I’ve been a longtime fan of Wu Tsang’s work and to be able to work alongside her, the Saint Heron team, and all of the incredible artists and designers in the film, really fortifies the ethos of collaboration and communal creative exchange that we wish to continue to embody,” Knowles said in a statement.
Late last month, Knowles announced her intention to expand Saint Heron, a platform she launched in 2013 to promote Black artists, into a full-fledged agency. “Over time, whether it be through album artwork or stage design or performance pieces, I’ve always tried to create visual work that encompasses expressions my other works cannot communicate,” she told Artnet, “and so the next evolution is for Saint Heron to be able to extend this work through a wider scope of collaborations and projects.” The film marks the first product of this new venture.
The Woolmark finalists are some of the most talked-about young talents in the industry, frequently name-checked by young fashion cognoscenti. The film, somewhere between a music video and a fashion week showcase, is a powerful entry in this long year of fashion designers attempting to navigate the new normal of video media. And Knowles is one of the few popular artists working today whose every move seems designed to expand her pool of collaborators and play with the inaccessible or unusual. She’s up to something much more than merely sprinkling her fairy dust over her partners, as celebrities often do when called to collaborate with brands. Lately, fashion multimedia projects have been stuffed with the same all-star casts and envisioned by a similar roster of names, making too many fashion campaigns and videos indistinguishable from one another. Knowles’s commitment to originality, not to mention her fluency with the art world, which far exceeds that of the average celebrity of her stature, might really shake up the format.